The Most Important Graph in the World Book Summary

Posted on July 2nd, 2012

Book: The Most Important Graph In The World Book Summary by Tony Buzan

Primacy principle - people remember more of the first things they hear or see. The brain remembers better things from the beginning of a learning period.

Recency principle - we remember more of the last things we see or hear. The The brain remembers better things from the end of a learning period.

The Von Restorff/Imagination Effect - the brain remembers things that stand out during the learning period. Multisensory images are great.

The Association Effect- we remember whatever is linked or connected, especially to ourselves and our own worlds.

The Understanding and Misunderstanding Effect - it is possible to remember accurately that which never happened. This relates to the brain’s phenomenal ability to imagine, daydream, create and associate.

The Interest Effect - if you are interested, all Learning, Thinking, Memory and Creativity improve in one immediate, giant leap.

Meaning/Gestalt- meaning and insight become part of the memory and learning process, as your brain takes in bits of information and pieces them together to create the holistic picture. Your brain takes in bits of information and pieces them together to create a holistic picture.

Key Ideas

Foundation of memory consists of Imagination and Association.

As you get older your memory will get better if you have Imagination, Association and Location as your constant companions.

Daydreaming is a must as long as you work at making (creating) those dreams come true.

Get rid of the belief “I am not creative”. Learn a nee belief “I am infinitely creative and now working on developing my full potential”.

Remember to take brakes during your work. Take brakes between 5 and 10 minutes. Any longer and you are likely to start to forget and become interested in other things.

Environment needed for generating new ideas: solitude and relaxation.

Memory and creativity

Memory and creativity, at their hearts, are the same process. Memory uses Imagination and Association to look back, while Creativity uses Imagination and Association to look forward.

Memory uses Imagination and Association to review and to re-Create the past. Creativity uses Imagination and Association to project into the future what will eventually become transformed into innovation and memory.

Leonardo da Vinci’s principles of life:

  1. Study the Art of Science
  2. Study the Science of Art
  3. Develop your Senses Significantly

Repetition and Review

  • Repetitions helps.
  • Create pathways, physically and mentally, in your head.
  • Creates stronger pathways memory.

Review and repeat what you have learned at least five times before the information is transferred permanently to your long term memory.

  • Shortly after the event.
  • One day after the event.
  • One week after you learned it.
  • One month after you first learned it.
  • Three to six months after you first learned it.

Use images in your work

A picture is worth a thousand words. Ensure the images take up the full slide area to have maximum impact.

Where to get images:

  • www.istockphoto.com
  • www.fotalia.com
  • www.shutterstock.com
  • www.flickr.com - Creative Commons licensing

Public Speaking Tips

End your presentation with some form of Call to Action. What do you want the audience to Look, Feel, Say or Do at the end of your presentation?

Create outstanding moments to raise the level of retention and recall in your audience. Good places to put these include the beginnings and ends, and middle.

Good things come in threes - highlight 3 points.

Use color - activates interest.

Research your topic and find a relatively unknown and very interesting fact, figure, statement and/or quote relevant to your topic/industry/audience.

Change the rhythm of your voice.

Change the power and volume of your voice.

Use sounds and props to emphasise a point.

Play interesting or humorous videos. These should be less than a minute. Insert them into your presentation.

Use body language and gesture to emphasise key points. Include exercises/activities which integrate and are examples of the points being made.

Allow the participants to explore for themselves the key points you are imparting through group discussion and individual exercises.

Use background music to accompany exercises.

Tell stories. All the great presenters use stories and parables. Jesus did, Mohammad did, Martin Luther King told great stories. They are easier to remember than disconnected facts. Stories are imagination and association, which are the two keys of all memory systems. Make sure that your story is relevant to the audience and end it with the key point. If you include a number of stories then intersperse the points.

Use movies, quotes, examples, prototypes and breaks.

Focus of Modern Mentally Literate Children

  • Creativity and innovation
  • Communication
  • Service
  • Learning how to learn
  • Memory
  • Ethics
  • Self-management
  • Mindfulness
  • Full use of our cognitive skills
  • Different forms of thinking including analytical, strategic, lateral, creative, meta- and radiant.

Productivity Tips

Start of each week - map out your plan for all the key things you want to achieve.

Start of each day - focus on the prime action items, the most challenging tasks, that once completed will make you feel satisfied and/or relieved.

Positive parenting

On parting you must always consider the Recency effect and try to be uplifting for your children. Regardless of the situation and the troubles they have been in before, you must say something like “You know I love you. Be brilliant in school today; come here and give me a hug”. This creates a pleasant memory to leave with your children.

Take cyber-vacations

Adam Boettiger, online marketing expert and author of Digital Ocean, recommends taking “cyber-vacations”. “Every six months I take seven days to two weeks when I disconnect completely from the net and work with just a phone and voice-mail,” he says. “The whole idea is to unplug completely: it gets very stressful sucking on the information fire-hose the whole time.”

Time management tip

Forget the idea that time management is about managing time. It’s not. It’s about managing yourself first and foremost, and how you go about doing things within the framework of time. One of the key strategies for managing yourself intelligently is to use breaks.

Questions or comments? Send me an email